For Instant Launch:
January 11, 2024
Contact:
Brittney Williams 202-483-7382
Columbus, Ohio – Diners on the McDonald’s on Excessive Avenue may grimace at their grub this month as a cow, a hen, and a fish loom overhead with a shifting message: “We Really feel, Simply Like You.” The sky-high attraction, courtesy of PETA, landed close to the Ohio State College campus simply in time for the brand new yr to encourage Technology Z—and everybody else—to go vegan for animals in 2024.
“Each burger, nugget, and filet served at McDonald’s was as soon as a part of a pondering, feeling being who valued their life, simply as we worth ours,” says PETA Govt Vice President Tracy Reiman. “PETA encourages everybody to see the people behind the entrées and eat vegan in 2024 and past.”
Billions of cows and chickens dwell quick, depressing lives within the U.S. meat business, the place they’re subjected to excessive crowding, routine mutilations with out ache reduction, a terrifying journey to the slaughterhouse, and a violent, painful loss of life. Farmed fish spend their total lives in cramped, filthy enclosures, and lots of undergo from parasitic infections, illnesses, and debilitating accidents. Situations on some farms are so horrendous that thousands and thousands of fish die earlier than employees can kill them for meals. Every one who goes vegan saves practically 200 animals every year and reduces their very own threat of affected by coronary heart illness, most cancers, diabetes, and strokes.
Till McDonald’s heeds the favored name to roll out a vegan choice, these trying to flip over a brand new leaf within the new yr can order PETA’s free vegan starter equipment.
PETA’s billboard is positioned on the intersection of N. Excessive Avenue and 18th Avenue.
PETA—whose motto reads, partly, that “animals are usually not ours to eat”—opposes speciesism, a human-supremacist worldview. For extra info, please go to PETA.org, hearken to The PETA Podcast, or observe the group on X (previously Twitter), Fb, or Instagram.